Social Media Optimization offers a personalized online platform to connect with existing and potential customers of your business on a real-time basis. It is also known as social media marketing. Social media optimization is a significant online tool to advertise any business, products, and services. It is a great low-budget tool to gain visibility among targeted users, based on their location, demographics and psychographic preferences.
SMO tools help to interact with different people from any location across the world. Any business can extend their reach by monitoring the customer analytics and amplify the sales opportunities. Here are the key statistics of User base on social media: